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18 March 2021

Are you doing your thing? Here’s what Aussies are getting up to in 2021

Ever wondered what things Australians love to do? We sure have. So to find out more we’ve done some research – a kind of census – and created the ING Sense of Us report. (Census… Sense of Us… You get it.)

The report gives us a snapshot of Australia in early 2021. Because to help Aussies do their thing, we need to understand the things that make us who we are – the things we want, the things we love, the things we express with emojis when we’re too 😴 to form full sentences. We’ve pulled out some of the highlights from the report below. Have a flip through, and then download the full report.

Making goals

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Almost 97% of Australians have set goals for 2021. Go us! Finances (38%) and having more fun (31%) lead the way.

Running on caffeine

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Latte? Espresso? Dirty chai? Nope. Australia’s favourite coffee is the cappuccino at 26% (or cup of cino, as we like to call it).

Celebrating celebs

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Our love for Hugh Jackman is huge. He’s way ahead of dreamboat Chris Hemsworth in the relatable celeb stakes (36% to 13%).

Working on wellbeing

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We all need me time. Aussies boost their wellbeing by tuning out to tunes (53%), going for walks (55%), and talking to mates and fam (51%).

Spending time with friends

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Speaking of mates: dining out (60%), coffee catch-ups (55%) and grabbing a drink (44%) are the moments that matter most.

Loving to love

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What do married Aussies think is the key to love that lasts? Honesty (80%). What’s a mega dating turn-off? Emotional immaturity (49%).

Selling on the side

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Who doesn’t have a side hustle these days? When it comes to those who do, being an online seller is the leading choice at 37%.

Seeking out science

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Pop star? Pro surfer? Entrepreneur? Nope. Scientist is up top (26%) as the most desirable career 👩‍🔬 .

Saying it slangy

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Yeah nah I’ll see you this arvo, old mate. Bring your esky to the barbie, will ya? Don’t be a sook. These are the slang words we love (in order of popularity).

Emoting with emojis

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Aussies love to 😊 (35%) and 😂 (24%) and don’t hesitate to tap a 😍 (12%) for the things we love. What’s your go-to? Whatever it is – do your thing 😉.

Pretty interesting, right? That’s just a taste of what we’ve found. Find out more about the unique things Aussies are doing, loving, saying, eating and dreaming about in the full Sense of Us report. Download your copy here.

ING does not endorse and is not affiliated with third parties mentioned in this article. ING is not responsible for any services provided by third parties nor does ING accept any liability or responsibility arising in any way from any products or services supplied by the third parties.

Research was undertaken by YouGov in February 2021. Total sample size was 1,054. The figures are representative of Australian adults (aged 18+).

The information is current as at publication. Any advice on this website does not take into account your objectives, financial situation or needs and you should consider whether it is appropriate for you. Deposit products, savings products, credit card and home loan products are issued by ING, a business name of ING Bank (Australia) Limited ABN 24 000 893 292, AFSL and Australian Credit Licence 229823. ING Living Super (which is part of the ING Superannuation Fund ABN 13 355 603 448) is issued by Diversa Trustees Limited ABN 49 006 421 638, AFSL 235153 RSE L0000635. The insurance cover offered by ING Living Super is provided by Metlife Insurance Limited ABN 75 004 274 882, AFSL 238096. ING Insurance is issued by Auto & General Insurance Company Limited (AGIC) ABN 42 111 586 353 AFSL Licence No 285571 as insurer. It is distributed by Auto & General Services Pty Ltd (AGS) ABN 61 003 617 909 AFSL 241411 and by ING as an Authorised Representative AR 1247634 of AGS. All applications for credit are subject to ING's credit approval criteria, and fees and charges apply. You should consider the relevant Product Disclosure Statement, Terms and Conditions, Fees and Limits Schedule, Financial Services Guide, Key Facts Sheet and Credit Guide available at ing.com.au when deciding whether to acquire, or to continue to hold, a product. Before interacting with us via our social media platforms, please take a minute to familiarise yourself with our Social Media User Terms https://www.ing.com.au/pdf/Social_Media_User_Terms.pdf.

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